Creating Growth Opportunities Through Data Security
Earn Client Trust with Best-in-Class Policies for Protecting Sensitive Data
For sales and marketing firms, your brand increasingly rests on how well you safeguard customer lists and market insights. A breach could mean not only regulatory fines, but reputational costs that limit your growth for years to come. Pratum’s consultants will help you master the intersection of security and privacy and create the kind of mature security program that key clients now build into most RFPs.
Need assistance in protecting your sales and marketing company?
We Answer Your Marketing & Sales Cybersecurity Questions
Pratum helps create a strategy to protect the personally identifiable information (PII) you retain, as well as intellectual property. We’ll address your key questions, including:
- What are our privacy obligations with consumer data?
- Which privacy standards in the U.S. and overseas apply to us?
- Would better data retention policies limit our exposure?
- What security steps do major clients want to see?
- What’s the best way to secure data accessed by remote workers?
- Is SOC 2 a good investment for our business?
- Which cyber insurance policy is right for us?
- How can incident response planning limit our potential downtime?
- What regular testing do we need to confirm our cybersecurity readiness?
- How can we train every team member to do their part in cybersecurity?
- How do we set smart priorities with our limited cybersecurity budget?
The partnership has let us mature. Pratum has come alongside and been in lockstep with all facets of securing the organization.
Stephanie Kempf Vice President of IT
Information Security Services for Marketers and Sales Organizations
- Risk Assessments and IT Audits
- Information Security Policy Development and Review
- Penetration Testing and Vulernability Scanning
- Breach Investigation and Incident Response
- Information Security Policy Development and Review
- Social Engineering Testing (phishing emails and facility access attempts)
- Continuous Monitoring with Managed Extended Detection and Response (XDR)
- Virtual CISO - Security leadership, guidance, and implementation
Key Factors in Sales & Marketing Security
Pratum helps agencies secure their operations and create a market differentiator in these essential areas:
Breach Law Guidance
We’ll explain your requirements under the California Consumer Privacy Act (CCPA); Europe’s General Data Protection Regulation (GDPR); local breach notification laws; and more.
Data Storage & Encryption
Insights for efficient ways to safeguard data you retain and advice on whether you’re saving or encrypting more than you should.
Website & App Security
Learn best practices for developing and testing to confirm that your sites, apps and backend processes handle data securely.
Cost-effective Solutions
Experienced consultants help you prioritize your spending and affordably meet your obligations.
Budget Planning
We’ll analyze your risks and assign costs so you can make informed choices about cybersecurity spending.
Cloud/BYOD Management
We help you secure information, even when it’s stored on devices you don’t own.
Practical Training Solutions
Our team can guide you in creating programs to help every user learn to spot and report suspicious activity.
Marketing & Sales Cybersecurity Additional Resources
Marketing and Sales Case Study
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How to Handle Data Breach Notifications
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Marketing and Sales Case Study
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Cybersecurity guidance for marketing & sales teams
